Transparency Matters

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This strategic roadmap outlines a comprehensive plan for 2024 and sets the stage for long-term growth and community impact. Regular evaluations and adaptability will be key to ensuring the success of these initiatives.

Currently, 25% of total sales revenue is allocated to our chosen charity, a rate subject to quarterly evaluation with a commitment to increase it progressively as the business expands sustainably.

• Goal: Raise awareness and funds for Parachute for Pets. ✅️
• Objectives:
  1. Launch a marketing campaign highlighting the affiliation with Parachute for Pets. ✅️
  2. Donate 25% of gross sales to Parachute for Pets. ✅️ Update September 14th, we have raised a total of $1,219.91 for Parachutes for Pets in Q1 & Q2.
  3. Collaborate with Parachute for Pets to promote their services and achievements. ✅️ 
  4. Establish transparent communication channels to update customers on the impact of their contributions. ✅️

• Goal: Repeat the success of Quarter 1 with a new focus, Hollow Bone Healing Lodge.
• Objectives:
  1. Launch a marketing campaign for the new charitable cause. ✅️
  2. Donate 25% of gross sales to the selected organization.
  3. Continue fostering community engagement and awareness.

• Goal: Reflect on the year's achievements and plan for the future.
• Objectives:
  1. Assess the overall impact of the year's campaigns.
  2. Collect feedback from customers and the community.
  3. Develop a strategic plan for Plants for a Purpose' own community projects.